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Analyst-friendly web design

Effective website design is of pivotal importance to a technology company's Analyst Relations' strategy. The presence of an analyst-friendly section can significantly increase a vendor's profile within the analyst community by providing the right data, in the right place, with 24x7 access. Effective use of a website is an invaluable aid to time-poor analysts.

A review of a vendor's existing website can be undertaken and feedback given about how it can be made more analyst-friendly. Periodic healthchecks can also be undertaken.

Benefits of this service include:

  • Aiding and informing an analyst's research, so strengthening relationships with analysts.
  • Making the best use of a cost-effective, tier one form of analyst support: the website.
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