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Marketing services

Marketing is closely aligned to economics. This is because a good marketing strategy will begin with an examination of the marketplace, how the moves, drivers and inhibitors for market growth, competitive influences, etc.

Once the market is understood, then differentiators can be identified and positioning agreed.

And, once known, then deciding upon the 4Ps (Product; Price; Place; Promotion), etc.

Thus our marketing services include (but are not limited to):

Research

Such as:

  • Examining the marketplace
  • The competitive arena
  • Return on Investment (ROI) studies
  • White papers
  • Case studies
  • Focus groups
  • Primary and / or secondary data collection

Event management

Delegation management


And any other marketing-related needs.

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